Welcome!

Inside Archery – Jon and Pete Shepley of PSE Archery – Raising the Bar


By Michaelean Pike – Inside Archery Magazine

Jon and Pete Shepley of PSE Archery - Raising the Bar

Jon and Pete Shepley of PSE Archery - Raising the Bar

If there’s one thing that our late editor, Bill Krenz, taught me in terms of writing, it’s the importance of using free association to hone an idea. The industry personnel we profile in our Inside Archery cover stories are fascinating people to listen to, and finding the thread of a story that does them justice can be a challenge. So after I’ve listened to the interviews, I sit down and brainstorm words that seem to fit the interview subject.

It’s usually at this point that I’ll start to notice a theme, giving me a better idea for the angle of the story. It might be something the cover story subject said, a particular turn of phrase that seemed to sum up their business philosophy. It might be an emphasis on technology or service. It might be a personality trait of the cover story subject that came through the interview.That last was certainly the case this month as I was listening to the interview with PSE’s new president, Jon Shepley. Sure, he spoke at length about PSE’s investment in engineering, in the company’s pursuit of excellence, of his desire to create a positive work culture.

But what came through that interview most clearly was the strength of his personality. His drive. His tenacity. His commitment to attaining his goals. I made my list. I put it aside for a bit while I did more research on PSE. That’s when I picked up an old issue of Inside Archery, one from January 2003, and flipped to the cover story Bill had written for that issue. This is what I read: “Vision” is the art of seeing things that are invisible to most people. In the archery industry, that most often takes the form of seeing product trends before they become obvious…

Click here to continue reading.

To learn more about PSE’s top-quality bows and hunting accessories, <a href="http://www.pse-archery.com/&quot; target="_blank

5 responses

  1. Hello, My name is clyde dragoo I am having a new site built for me. I will be helping and I would like to use your entire line of bows on my website and would to deal directly with the manufacturer . I started shooting the bow about the same time that Pete did so I have been into archery for a while. I have one site called huntingvideosarchery.com and the new on will be getabow. Please let me know if we can work out a dropshiping arrangement. Thank you very much. Clyde Dragoo.

    April 14, 2012 at 6:17 pm

  2. Your article, “Inside Archery – Jon and Pete Shepley of PSE Archery – Raising the Bar PSE
    Archery Blog” was in fact very well worth writing a comment down here in the comment section!
    Basically wanted to point out you actually did a remarkable work.
    Thanks for the post -Kirk

    January 4, 2013 at 5:46 am

  3. Where exactly did you end up getting the recommendations to publish ““Inside Archery –
    Jon and Pete Shepley of PSE Archery – Raising the Bar |
    PSE Archery Blog”? Thanks for your time ,Rick

    January 23, 2013 at 6:56 am

  4. This is the fourth blog post, of your site I really browsed.
    Nevertheless I like this one, “Inside Archery – Jon and Pete Shepley of PSE Archery – Raising the Bar
    | PSE Archery Blog” http://myakkariverpianotrio.com the very
    best. Cya ,Jayson

    March 2, 2013 at 2:01 am

  5. I truly have a tendency to agree with all the stuff that ended up
    being composed throughout Room Darkening Shades
    “Inside Archery – Jon and Pete Shepley of PSE Archery – Raising the
    Bar | PSE Archery Blog”. I am grateful for
    all of the information.Thanks-Traci

    March 20, 2013 at 7:24 am

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 15,041 other followers